Your business is better than your marketing says it is.

 

We find exactly what’s holding it back – and build from there in a way that compounds over time.



BOOK A CONSULTATION

Most agencies pitch a proposal before they understand your problem.

At MCH London, we do things differently.

We diagnose before we prescribe, starting with The Credibility Gap Analysis™ – a deep-dive diagnostic that reveals exactly where your marketing is falling short.

We then build and implement a strategy that works.

Mark Howarth – Founder & Managing Director, MCH London

The Credibility Gap Analysis™

Get a forensic review of your website and marketing.

We deliver prioritised diagnostics and recommendations showing exactly what’s holding your business back, delivered in just 10 days.

All we need is your URL to get going. Want to discuss?

BOOK A 15-MINUTE CHAT

We build marketing systems that drive growth.

SMEs often struggle with inconsistent marketing and wasted budget. MCH London fixes that.

Since 2018, we have acted as an extension of your business, delivering:

Senior Expertise – Full-service capabilities from brand strategy to digital campaigns.

Total Transparency – Ethical media buying and honest, clear communication.

Zero Overheads – All the benefits of a dedicated in-house team, tailored to your budget.

Our Services

Full-service Marketing

Everything you need to upscale, handled by one dedicated expert team.

We build cohesive strategies across the right channels to hook your ideal customers and turn marketing spend into profit.

Olivia & Alice, Paul Smith, LA

@zaccookephotography

Laurent-Perrier, Taste of London Festival

From Vision to Voice

Strategies That Spark Growth

Consultancy & Strategy

Unsure about your next marketing move? We forensically audit your current setup, uncover hidden growth opportunities, and build an actionable strategy to turn your business goals into measurable revenue.

  • Audits & Insights
  • Brand Development
  • Strategy & Campaign Planning
Find Out More
Bogner

We Work With

Testimonials

Chris Butler-stroud

CEO, WDC

The agency and team have always sought to understand us as a brand as well as how our supporters and customers feel about the issues we engage with. We feel that we get more than just advertising success with MCH: we get a true partnership dedicated to reaching our potential as an organisation.

Dr Ava Easton

Chief Executive, Encephalitis Society

As a charity that is often described as punching about our weight, we like to work with high-level supporters, especially ones who, at their heart, demonstrate values we associate strongly with such as ethical and responsible behaviours and actions. MCH London fits the bill perfectly and we are thrilled to be working with them!

John Willis

CEO - Power 2 Inspire

What struck us most was the immediate, almost instinctive, understanding that MCH had of what we should be trying to do. This clarity of insight was rapidly followed by sharp assessment and delivery against a crazy time line. We finished up by smashing our fund-raising target and propelled the Power2Inspire brand into the BBC national news and across more social media than we would have ever dreamt.

Daniel Brennan

PR & Communications Director - Champagne Laurent-Perrier

Mark is a leader in his field. Dedicated, experienced and highly reliable – he has consistently delivered results through innovative strategic partnerships, working tirelessly to provide value for all involved and is an absolute pleasure to work with.

Latest News

People

Mark Howarth

Founder & Managing Director

Mark is the founder of MCH London, establishing the agency to solve significant client challenges through a foundation of ethics, responsibility and transparency. With over 20 years of experience, he brings a sophisticated level of business acumen and management expertise to the team, specialising in turning a varied global network into a sustainable, profitable business.

Mark is a media leader; he sits on the board of the International Advertising Association and has been responsible for award-winning global campaigns, including The Drum Media Partnership of the Year for FT Weekend and the Google Hidden Cities project.

Beyond his strategic role, Mark is a firm believer in championing the next generation of talent, prioritising a hands-on, boots-on-the-ground internship programme that provides genuine high-level industry immersion from the moment an intern steps foot in the door.

Today, he takes immense pride in seeing the team develop the confidence to thrive while maintaining extremely high standards.

Gina Walker

Director of Client Services

Gina is the primary driver of client relations at MCH London, bringing a level of genuine care and dedicated interest to every brand she represents, whilst using a deep knowledge of human behavioral psychology.

Gina’s career in media began at the Financial Times, where she spent over a decade managing high-value partnerships across the fashion, watches, and jewellery industries. She brings an extensive background in advertising, content, and events to the team, with a unique skill for executing seamless multi-channel strategies that go above and beyond brand goals.

From orchestrating complex campaigns to delivering engaging content, Gina’s focus remains on building strong, long-term partnerships rooted in excellence.

Rohit Nanda

Fractional COO

Rohit Nanda is Director of Operations at MCH London, where he brings structure, clarity and operational rigour to the organisation’s day-to-day running and strategic delivery.

With 25 years of experience across financial services, fintech, M&A and professional services, Rohit has held senior roles at GE Capital, Nomura and UBS, and served as COO at Asset Match. He holds an MBA from Bayes Business School and a BEng from Imperial College London.

Rohit is also the founder of Palgrave Consulting, a strategic advisory practice supporting SME businesses, and mentors at the Imperial Enterprise Lab. He is a certified Predictive Index and Innermetrix practitioner, and holds qualifications in reflective mentoring and mental health first aid.

Keith Donoghue

Fractional CFO

Keith is the financial lead at MCH London, ensuring the long-term health of the business and the sustainability of its financial strategy. He brings extensive expertise in media client delivery, scoping, and client profitability, helping to drive growth while maintaining a robust operational foundation.

For Keith, the most rewarding aspect of his role is seeing and delivering on the company’s significant year-on-year growth. Today, he focuses on ensuring that MCH London remains a stable and thriving environment for both the team and their partners.

Stephen Shaw

Technical Lead

Stephen is the technical architect at MCH London, playing a vital role in delivering high-impact, multi-channel executions across the sports, health, finance, and luxury sectors. He excels at solving complex technical challenges, with expertise spanning website architecture, conversion funnels, and lead generation systems.

Since joining the agency, Stephen has honed his ability to translate complicated technical problems into significant business outcomes that drive real growth. He takes pride in the team’s ability to punch well above its weight, tackling technical puzzles that often stump much larger firms.

Today, he leads the journey of seeing embryonic ideas evolve into considerable, high-performance executions that deliver serious and meaningful results for the client.

Emilie Tornøe

Account Manager

Emilie is a dedicated Account Manager at MCH London, focused on driving impactful results across all aspects of digital marketing and media. A stalwart of the company, she has been a key part of the team’s growth since joining as an intern in 2020, providing a clear example of the agency’s commitment to developing internal talent.

With a strong background in communications and customer service, Emilie has an incredible record for developing successful marketing campaigns and fostering deep, trust-based client relationships. She is passionate about understanding what makes an account successful as a whole, ensuring that every execution is managed with precision.

Outside of her professional role, she has applied this same dedication to her charity work for SOS Gambia, reflecting the community-minded spirit of the MCH team.

Jane Eakhurst

Executive Assistant and Project Manager

Jane is part of the organisational powerhouse behind MCH London, keeping projects on track, clients happy, and the team running smoothly.

With a background that spans senior creative roles, she brings a rare blend of precision, creativity, and client insight to everything she does. From orchestrating time-sensitive campaigns to crafting compelling communications with a razor-sharp eye for detail, Jane’s career has taken her from award-winning ad work for global brands to the fast-paced world of project management.

Today, she is the calm, capable hub at the centre of MCH London, ensuring every brief, deadline, and client relationship gets the attention it deserves.

Joanna Benzon

Marketing Automation Specialist

Joanna is a creative and energetic force within the MCH London operations team, specialising in ensuring digital marketing processes run like clockwork.

With over 10 years of experience, she has managed everything from lead generation campaigns and client onboarding videos to large-scale webinars and podcast production.

She has a knack for detail and a talent for making complex projects flow seamlessly, ensuring that every campaign is launched with style and impact. Whether she is refining a process or producing fresh content, Joanna is dedicated to getting things done with absolute efficiency.

Andy Baligod

Paid Ads Strategist

Andy is the paid media heavyweight at MCH London, bringing a solution-focused mindset to every campaign he touches. A former gTech Ads Guru at Google, he specialises in Google Paid Ads, Meta, and LinkedIn, alongside complex GTM tagging and remarketing strategies.

With nine years of PPC experience, Andy has a rare ability to find practical answers to the most difficult technical challenges, ensuring that every ad spend is managed with efficiency and care.

He values the energetic approach of the MCH team and their commitment to end-to-end campaign management across diverse platforms. Today, he focuses on delivering smooth, high-impact growth that translates into measurable results and serious expansion for MCH clients.

Book A Consultation

    MCH London Ltd.
    52 Bedford Row, 
    London
    WC1R 4LR

    Office: +44 (0) 20 7846 0368
    Email: [email protected]

    Say Hello

      MCH London Ltd.
      52 Bedford Row, 
      London
      WC1R4LR

      Office: +44 (0) 207 101 0730
      Email: [email protected]
      Co. Number: 11291674
      Vat Number: 296271472

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