ServicesPaid Media

01Services

Programmatic Ads

Automated display and video advertising bought across a wide range of sites, targeted rather than scattergun.

What it is

Display and video advertising bought programmatically, automatically, across a large network of sites and apps, rather than negotiated placement by placement, targeted using audience and context data.

Who it's for

Businesses that want broader brand reach beyond search and social, or need to put a message in front of a specific audience across many sites at once.

How MCH does it

MCH defines the audience and context rules up front, sets budgets and caps to avoid waste, and reviews performance against reach and engagement targets agreed before the campaign starts.

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